By Mark Echoshambere
Chad Broseph, CEO and Founder of Broseph AI, is setting the standard in Silicon Valley. He sat down with me and talked about sustainability and social responsibility. I was astounded when I first sat down with him in the world’s first hovering office building. New technology has allowed for this structure to exist. The brains have gotten together and created a virtually earthquake-proof building—by harnessing earth’s magnetism, the building floats.
Chad is the very definition of the new generation of tech leaders. He is forward-thinking and more mindful than other business leaders. He is very aware of big tech’s footprint and the need to change tech’s mission from the inside out.
ME: This building is really something.
CB: Yeah. Sometimes I can’t believe how much of a leap we’ve taken.
ME: It uses Earth’s magnetism as a giant shock absorber.
CB: That’s just the half of it. The whole building is a giant Wi-Fi relay.
ME: Wow.
CB: Wow is right.
ME: And it’s natural magnetism?
CB: With a boost.
ME: A boost?
CB: Well, it turns out Earth’s natural magnetism isn’t enough to float a building, so we juice our own magnetism with electromagnets.
ME: How much energy does that take? It really is ingenious.
CB: One month of float could power San Diego for a month.
ME: Wow, that’s a lot.
CB: Sure, but it’s offset.
ME: Yeah? I imagine you’d want to offset that footprint.
CB: Yeah, we have a few killer solar panels on the roof. It saves a few bucks.
ME: Well…that’s good. It looks good at least. What was the motive behind leaning this way instead of using traditional architectural methods?
CB: I mean it’s a floating building, bro. It’s awesome. And it doesn’t touch the ground.
ME: I guess it’s an impressive technical achievement.
CB: It’s just… there’s so much human feces on the ground around the city, I figured the best way to prevent getting it on the building would be to make the building float.
ME: Oh. Wow. Let’s pivot. Broseph AI, you’re claiming that your core values are “do no harm, help the world, make the community better.” I’d say that’s really refreshing.
CB: Thankyou. It feels good to care. Hey, do you want something to drink?
ME: Um, sure, a water would be nice.
CB: Perfect. Check this out.
Chad gives me a bottle of water. “Broseph Springs” is on the label.
ME: Oh wow, you guys have your own water brand?
CB: Yeah, man, stay hydrated. It’s so important. We bought this spring in sub-Saharan Africa. It’s deep well water in some of the most naturally filtered reservoirs in the world. We’ve really helped the community. They have jobs and can buy the water at half price.
ME: Oh, wow.
CB: Yeah, they just had the spring before. It’s nice to help.
ME: And Broseph AI. You say it’s helping the world.
CB: Well we say we’re really pro-environment and pro-people, and we contribute one percent of our profits to the Broseph Foundation, which helps white-collar workers that are replaced by our AI find purpose. I took my jet to Ibiza last month and hosted an AI summit and rave with all the other tech leaders and we talked about how much of a bummer it is for everyone.
ME: Oh, well, I guess that is a coming issue of our time. How do you help them? Do you help them find new jobs? Do you offer therapy or reskilling options?
CB: Well we thought about reskilling, but there’s really not anything for them to do? So aside from discounts on our products if they sign up for our newsletters, and discounts on Broseph branded Crocs…check them out.
I look at Chad’s feet and there are Broseph AI branded Crocs on his feet.
CB: Other than that, the only thing we can do is give them our unemployment AI widget, which helps them fill out unemployment paperwork. It also generates one smile-a-day joke along with an AI-generated image of something pleasant from nature. I think it helps mental health. I recommend everyone sign up for our newsletter, even if they aren’t unemployed.
ME: Really just a matter of time.
CB: Yeah, for real. That’s why I’m saving up.
ME: You’re going to have a lot of profits this year.
CB: I’m gonna do good with that money. It just feels good to do good.
ME: Yeah, giving is more satisfying than receiving.
CB: Oh, I meant like doing well. Sorry pedantic much? I think making money is like a religious experience and one day everyone will be born and get to pull themselves up by their bootstraps and make money. Like stupid money.
ME: You’re very smart but I wouldn’t say you pulled yourself up by your bootstraps?
CB: Bro, I worked so hard in college.
ME: I’m sure you did but your parents paid for it, right?
CB: Yeah.
ME: Didn’t your parents invest in your first six failed businesses?
CB: Not so much a “fail” and more of a “swing.” Sometimes, you’ve gotta strike out before you hit the big one. In my case I struck out twice. Just keep swinging!
ME: Sure, I get that.
CB: I didn’t even have a new car until I was done with college.
ME: What did you have before that?
CB: My dad’s old-ass Range Rover. And I hated when people said, “Hey Bro, how’s your dad’s car ride?”
ME: That’s really tough, I bet.
CB: It’s almost like racism. Like why don’t people acknowledge my struggles?
ME: Do you still struggle?
CB: Of course!
ME: How so.
CB: I’m human. I look around. I see the pain. The whole foods line is so long. And my grocery delivery sometimes doesn’t have all the things I asked for. I don’t like going around down on the ground. There’s so many people with mental health issues out there. One of them almost touched me the other day.
ME: Really?
CB: Yeah, usually I take my personal drone. But I like went out the front door because I invited some people over that I met at a total rager over the weekend. I regretted it immediately. There’s so many people with problems down there on the ground.
ME: Well, yeah. The divide between rich and poor is increasing. We referred to the golden age of the US’s economy as the post World War II era. Civil rights notwithstanding, it was a time when the middle class was strongest. You could make a living pumping gas. Corporations and the super-rich gave most of their income away. I don’t know if we should do that necessarily, but maybe a flat rate to avoid people’s complaints about brackets?
CB: I don’t know, man. Things seem pretty good from my angle.
ME: Well, they would. But you want a sustainable future, right?
CB: Yeah, I mean, yeah! But like it’s gonna trickle down. The money or whatever.
ME: But the only jobs left are going to be menial. And even then, those will be automated away.
CB: Well, but like…
ME: I’m just saying we should be mindful. How much money is enough?
CB: I don’t know. That’s all true I guess, but like we’ll figure out a solution right here in the valley. We’ve got the best minds.
ME: Including yours…
CB: Aw thanks dude! I take inspiration from the others.
ME: How so?
CB: Do amazing things. Get more profits. Say profound things and talk about the importance of social responsibility.
ME: Okay. Well, I guess I’m not getting anywhere here. Look, it’s been great to meet you.
CB: Do you want some Crocs bro?
ME: No. No thankyou.
CB: Super comfy.
ME: It’s fine. Thankyou. I have to get back.
CB: Right on.
Chad has some pressing business to attend to. I can see him putting on his VR goggles along with his staff. Apparently, Broseph Inc. has all of its members meet in the metaverse. I see them gathering in the conference room.
On my way out I ask one staff member, who was on their way in.
ME: So do you guys meet in some kind of exotic locale in VR? In the meeting I mean?
Staff Member: No, it’s really neat. Chad had a super real virtual version of our actual conference room built in the Metaverse. We meet there. It’s wild!